Simon Habegger

Foto: Simon Habegger

Simon Habegger is a Langen­thal native now based in Zurich – a trav­eler between urban vibrancy and rural grounding. He studied Style & Design at ZHdK, has led major produc­tions, and earned inter­na­tional recog­ni­tion. Whether in commer­cial or artistic contexts, he creates spaces where people feel free to show who they are – authentic, clear, and with pres­ence.

Chal­lenge: What’s been on your mind lately?

Honestly? Archives. And AI image gener­a­tion.

 

Passion: What do you love about your profes­sion?

The encoun­ters – and I enjoy being on the road.

Dream Collab­o­ra­tion: Who would you love to work with on a project?

I’m curious about research in the field of future studies. Or some­thing with Pagani Auto­mo­bili.

Dinner Guests: Who from the Swiss and inter­na­tional design scene would you ideally have at your table?

Off the top of my head: Arno Bran­dl­huber, Katha­rina Tietze, HR Giger, Zaha Hadid, Aurelia Peter, Luigi Colani

Design Object: Do you have a favorite piece at home – and why are you attached to it?

The Jingzy lamp by Herzog & de Meuron. It’s a great coun­ter­point to our FFF items that fit in just as they should.

Stay­ca­tion: Welche Schweizer Stadt oder Region inspiriert dich?

Jura!

Time Travel: What do you think you’ll be doing in five years?

Portraits – I don’t think I’ll ever let go of them. And child­care.