Winner | Young Professionals – RADO Star Prize | 2011
POP-PRODUCTS PARTS OF PASSION
POP-PRODUCTS PARTS OF PASSION is a growing collection of largely small-scale bicycle accessories, hubs, running wheels and various other components, specially designed for the light construction, tuning and high-end sectors. A common feature of the collection is its technical and functional perfection, which shows in the reliability, stability and lightness of the products. Material savings have been realised, for example, through the milling of moulded contours with deliberate design intent. Careful attention has been paid to the smallest details. The design of the individual accessories has a credible air of quality, at the same time as making a thoroughly fresh impression.
Comments of the nominators
An exemplary and successful product collection, distinguished by the lightness, perfection and length of life of the products as well as by a clear and consistent design.
More projects from edition 2011