Social Power is the name of a gaming app, which is intended to promote energysaving behaviour by learning through play and social interaction. It was developed as part of a research project, in which SUPSI, ZHAW and electricity suppliers from Massagno and Winterthur were involved among others. The intention was to investigate social gamification as leverage approach for increasing the population’s awareness of energy consumption and energy saving in the household. The project has the aim of stimulating people’s engagement and a change in behaviours through reality-based challenges and visual feedback on household’s electricity consumption. Neighbouring teams were therefore established in two Swiss towns, which entered into a playful competition via the app. During a three-month game, users became active consumption managers and reduced household-dependent electricity consumption by an average of 8%.